At Copper, we host events that challenge, inspire and excite every type of athlete, all season long, from US Ski Team training in the fall to Red Bull Slopesoakers pond skim in the spring. This spring, when we closed early for the 2019/20 season with a calendar full of events and competitions that had to be cancelled, we were left with a lot of event promotional items. These items, or SWAG, including ski masks, or buffs, were supposed to be given away to guests, athletes and spectators, but instead, they went to the local Summit County Family & Intercultural Resource Center (FIRC).
 
As one of our Play Forever Friday partners, FIRC and Copper have collaborated on charitable giving events in the past such as food drives and coat drives. As the coronavirus ramped up in Colorado, Summit County’s PPE and safety equipment inventory quickly dwindled, thus, FIRC reached out to Copper. Seeing an opportunity to support FIRC, help the Summit County community and repurpose ski buff SWAG, Copper employees Justin Peterson, Greg Neumann, and Meghan Evett got to work pulling together donation items.
 
More than 100 ski masks (buffs) were donated along with various food items which FIRC provided to their employees and volunteers who were giving out free food to the community. FIRC also gave some of the ski masks out to people in need.
 
“Through our Play Forever initiatives, we have a strong partnership with the Family Intercultural Resource Center,” says Kelly Renoux, human resources director at Copper Mountain. “They run our local food pantries and thrift shops, as well as provide countless other services to our employees and community. We were thrilled to be able to partner with them to donate food and face coverings to help support their truly heroic efforts during this time. We’re proud to have them in our community and to work with them in supporting our local working families.”

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Copper donates ski masks and food items to local resource center.
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